About Me
October 2024: Speaking with Kerry Offsey, Design Director of Hines Collective, during the Saatva Breakfast in Bed Series at Saatva Viewing Room in Philadelphia, PA (Photo: Jon Fleming)
When I was around 12 years old, I approached Bandai USA about a toy idea. While they couldn't make my dream of a Sailor Moon Tamagotchi a reality, they did offer me a role as their very first e-Correspondent. I reviewed new Bandai products and reported what was popular among kids my age. (Take a trip through the Wayback Machine, if you dare.)
A quarter of a century later, I'm still sharing buying advice and reviewing products for several of the world's top online publications. I'm no longer writing about Tamagotchi. Sleep is my niche these days. You'll usually find me testing mattresses and pillows, tinkering with wearables, or picking experts' brains to better understand how we can sleep and feel our best.
However, one of the things I love about freelancing is the flexibility to explore other interests. I've dabbled in reviews and roundups for software, tech, home goods, and skincare. No matter what I'm testing or researching, you can always count on me to be thorough and honest.
When I'm not working, I like to keep myself fit by walking, jogging, and training martial arts. (I'm a third-degree black belt in Tang Soo Do.) I also like to try new recipes, dive into graphic novels, pretend I'm the next American Idol while singing karaoke, and dote on my adorable niece.
From virtual pets to virtual reality? (No, this is a futuristic sound pod.)
Services
Content Writing
Product Reviews: Thorough, honest, and engaging accounts to help shoppers make the best decisions for their needs and budget.
Advice & How-To Articles: Meticulously researched content that answers readers' most pressing questions, with insights from a network of qualified subject matter experts.
Profiles: In-depth interviews highlighting industry leaders and innovators, bringing their stories and expertise to a broader audience.
Roundups & Gift Guides: Mindfully curated product lists delivering genuine value to readers.
Content Editing & Management
Article Updates: Keeping evergreen content relevant by ensuring all information is accurate — and adding appropriate keywords to appease the fickle beast known as Google's Search Algorithm.
Content Polishing: Making surface-level tweaks or substantial revisions to refine content, with detailed notes to help writers understand changes.
Voice & Style: Maintaining consistency in tone and formatting for a seamless reader experience — because every brand is different.
Topic Ideation: Collaborating with editorial to generate creative and compelling story ideas based on trends, reader interest, and brand values.
Additional Services
Photographs & Video: High-quality visuals with a polished yet authentic feel for showcasing products and events in a relatable way.
On-Camera Work: Open to producing short-form or long-form videos, either as accompaniments for written stories or as stand-alone content.
Event Hosting: Panel moderation that puts esteemed guests at ease while encouraging active audience engagement.
Rates will vary by project but generally start at $500 for product reviews, $500 for features with SME interviews, and $300 for general stories. Please get in touch to discuss specifics.I am no longer doing business with brands that exceed Net-30 payments or outlets that remit payment upon publication (not submission). Thank you.
Writing
Hard at work. Really!
Looking for someone to craft thorough, honest product reviews? I'm your gal! I've tested all sorts of sleep and wellness products, including the brilliant Bryte Balance AI-Powered Smart Bed, the stylish and practical Oura Ring, and an ergonomic Sleep Number pillow my orthodontist approves of.In 2024, I went beyond reviews and roundups to explore other aspects of the sleep industry. I toured the chic Saatva Viewing Room in my hometown of Philadelphia, stopped by Casper Sleep Labs in Brooklyn to chat with their leadership, and explored the 3Z Brands Factory in Arizona to give peolpe an inside look at how their favorite mattresses are made.I interviewed some fascinating personalities in the sleep and wellness world, too — including the world's first sleep influencer, a renowned author and sleep doctor, and the inventor of a $10,000 immersive sound pod.
My cat Alex features in most of my mattress reviews.
Every now and then, I like to shake things up, so I also write about CRM software, home goods, tech, and beauty. What makes me so versatile? An open mind, a love of learning, and a willingness to find the right people to answer the questions I can't.
Testimonials
My work speaks volumes; my clients' kind words amplify it...
"Alison can always be relied upon to produce well-informed, clearly written and accurate copy. She also communicates well, follows instructions and is just a pleasure to work with overall."- Ruth Hamilton, Sleep Editor, Future Plc (TechRadar)
"Alison is a freelancer who truly makes her clients' lives easier. She wrote dozens of articles for us and always applied my feedback to future pieces, which helped us maintain momentum. She also brought new ideas to the table that improved how we reviewed software for our readers. Beyond her quality research and writing, she's a joy to work with."- Meghan Lafferty, Associate Director of Content, TechnologyAdvice (Selling Signals)